5 Key Challenges Marketing Freelancer Faces – Freelancer Challenges

One of the most promising occupations for professionals and experts is to outsource their services. Companies nowadays are accustomed to outsourcing business activities to furnish them with experts’ points of view. Freelancing is an avenue to earn money for millions of people in the world possessing talent, skills, knowledge, and expertise. In spite of continuous growth in online service providing work, freelancers have to face many problems. They are likely to be preyed by economic and social issues. Major five challenges, along with their solutions, are explained below.

Challenge 1:

The first challenge that freelancers face is confusion about the right services to earn money. Being freelance worker you have a dilemma to choose relevant freelance project either as per your profession or interest. Many freelancers do unrelated works. They cannot find appropriate match as per their specialization and hence are doing anything just to earn money online. This obviously does not offer job satisfaction to them and they feel underutilized. To avoid it you have to be firm with your profession and try to find out related freelance project.

Challenge 2:

The next challenge is a trailing focus from work. Home-based work for individuals can have many disturbances from family or even internet connection. Owing to family responsibilities home-based workers cannot concentrate on projects and their time may be wasted. Over and above if there are internet problems their project may be overdue. This may in turn becomes a habit to postpone work. By focusing on your project and keeping details of work you may overcome this problem.

Challenge 3:

One more major challenge for freelance workers is related to payment fraud. Freelancers provide their services to other firms and get paid for it. Though it is so, they have to find jobs online by registering various job portals and paying fees which may prove to be costly for them. Moreover, there is no guarantee to be paid for rendered services because many fraudulent companies are cheating and misusing freelancers. There are few trusted job portals that verify companies and their functions. They contact companies if and only if they provide payment to freelancers giving qualitative work. Connecting to such freelance websites really proves to be beneficial.

Challenge 4:

Getting online freelance projects is a hard task for newcomers. They may find it difficult to win suitable freelance assignments due to lack of experience. Consistent efforts are needed to get experience and expertise in a field you want to work online and find related work. You need to fight for a proper job until you get it.

Challenge 5:

Another challenge may be losing clients due to a lack of communication. If you are not in touch with your employer for a long time, it will harm your home-based work career. Internet connection failure or power breakage may affect your interaction. A solution is that your contact channels such as email, telephone, or mobile phone must work properly to get messages from prior employers and stay connected.

In a Nutshell:

Concluding this article, it is significant to note that though there are challenges, there are solutions for them, too. You are just required to find such hurdles in your online career and go ahead along the pathway to success with a little discipline in life.

Rohit Sharma
Rohit Sharma

My name is Rohit Sharma. I have 8+ years of experience in digital marketing, Inbound Marketing & SEO, and lead generation. I have worked on digital marketing projects with several major brands. I work as a digital marketing Coach with Coaches, Consultants, Trainers, and B2B services providers to grow and scale their businesses. Book a Free discovery call with me

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